JustTip is an embedded platform for tipping, payments, and tax management built for hospitality businesses and their payment providers, helping them navigate the growing complexity of gratuities in a cashless, regulation-driven market.
In the UK, the Employment (Allocation of Tips) Act now mandates full transparency and fair allocation of tips and service charges. Non-compliance can result in liabilities of up to £5,000 per employee, making manual and opaque processes no longer viable.
JustTip automates the collection, distribution, and reporting of tips and service charges via our Tronc software - reducing payroll tax risk, ensuring legal compliance, and helping operators improve trust, retention, and operational efficiency.
With 380% YoY growth, we support 18,000+ staff across 750+ hospitality businesses and are integrated with leading payment providers. We’re building the infrastructure for a £63BN tipping economy that is rapidly being reshaped by regulation and digital payments. As we continue to scale across the UK, we’re looking for a high-performing Social Media & Marketing Executive.
The Role
We’re looking for a creative, ideas-first marketer who can come up with bold, unconventional marketing ideas and then turn them into real, executed campaigns, while owning our day-to-day social presence and growth.
This role blends content creation, community management, performance tracking and growth with hands‑on support across campaigns, events, partnerships and strategy. It’s ideal for someone who enjoys both creativity and execution, and wants to grow with a scaling brand.
Key Responsibilities
Social Media (Primary Focus)
- Come up with original, attention-grabbing marketing ideas that cut through noise
- Pitch ideas confidently to leadership and iterate based on feedback.
- Turn ideas into practical execution plans with timelines and deliverables
- Own and manage daily posting across LinkedIn, Instagram, TikTok and X
- Build strategies for social media growth along with the current marketing team
- Plan and maintain a content calendar aligned to campaigns, launches and sales priorities
- Create engaging short‑form content (video, graphics, captions, stories)
- Write on‑brand copy tailored to each platform and audience
- Monitor comments, DMs and mentions, responding in a timely and professional way
- Track performance and report on reach, engagement and follower growth
- Spot trends and opportunities
Day‑to‑Day Marketing Support
- Support the execution of marketing campaigns from concept to delivery
- Help maintain brand consistency across all channels
What We’re Looking For
- 1–3 years’ experience in social media or marketing roles
- Strong copywriting skills with attention to tone and detail
- Confident creating content for social (especially short‑form video)
- Highly organised and comfortable managing multiple tasks at once
- Self‑starter who can work independently and take ownership
- Comfortable being on camera and directing others on content
- Out of the box thinker, ready to try new challenges
Ideal
- Experience in B2B, SaaS, fintech or hospitality
- Familiarity with tools like HubSpot, Canva, Meta Business Suite, Adobe, Figma or similar
- Basic understanding of paid social or email marketing
What Success Looks Like
- Consistent, high‑quality social output that supports brand and sales goals
- Growing engagement and reach across key platforms
- Marketing campaigns delivered on time and to a high standard
- Strong collaboration with sales and leadership teams
Why Join Us
- Real creative freedom, ideas and feedback are encouraged, not shut down
- Work with a fast‑growing, innovative product in hospitality and fintech
- High visibility role with real ownership and impact
- Grow with the Brand with plenty of room to grow as the marketing function scales
- Opportunity to shape brand voice and see day‑to‑day impact of your work
- Young, energetic team of professionals with a collaborative, ambitious mindset
Seniority level: Entry level
Employment type: Full‑time
Job function: Marketing and Sales
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