Program Manager, Advertiser Experience, EUI

Responsibilities

The Advertiser Experience EUI team collectively provides support in the EUI region to drive improvement regionally and globally. The team plays a critical role in driving initiatives to mitigate risks in Ads and Commerce, ensuring high advertising quality on our platform.

As a Program Manager in our Advertiser Experience EUI team, you will partner directly with our clients in collaboration with the Sales team to enhance advertisers' experience on our platform. You will collaborate with cross-functional stakeholders in Policy, Training, and Operations to assess and optimize existing services, providing qualitative and quantitative feedback on emerging issues.

Additionally, you will develop strategic playbooks and initiatives in the EUI region driving support each quarter and each half, driving improvements.

Key Responsibilities

• Partner with cross-functional teams, particularly our Sales function, to lead and contribute to large‑scale strategic projects as well as solve ongoing operational problems at scale.
• Build strong, strategic relationships with leaders across EUI Sales, and Integrity.
• Improve operational metrics through educational initiatives and proactively communicate regular updates, concerns, trends, and the impact of changes to internal and external stakeholders.
• Effectively communicate our broader policy approach to internal and external audiences, as required.
• Manage, coordinate, and support policy enforcement projects as needed.
• Inform, influence, and execute new strategies and tactics using sound analysis and impact metrics to support the position.
• Leverage data‑informed insights to drive new products and initiatives.
• Work with data and measurement partners to identify and track key program performance indicators, ensuring the results contribute to overall company, product, customer, and community experience goals.
• Identify trends to enhance support and detection processes and improve team efficiency.
• Consult and coach sales & advertisers to achieve greater results on TikTok platforms.

Minimum Qualifications

• 4+ years of work experience in an operations, analytics, project and program management environment.
• Demonstrated experience initiating and driving projects to completion with minimal guidance.
• Innovative and process‑oriented, experienced in taking the lead on issues with a data‑driven pragmatic approach.
• Experienced in communicating the results of analyses with senior stakeholders of multiple cross‑functional teams to influence the strategy and approach.
• Experienced in ramping up a program from concept and formulating frameworks.
• Experienced in working collaboratively within a diverse team and environment.
• Entrepreneurial mindset, self‑driven, adept at dealing with ambiguity, and experienced in working in fast‑paced environments with a passion for innovation.

Preferred Qualifications

• Experience in Trust and Safety or Advertiser Integrity for social media platforms.

About TikTok

TikTok is the leading destination for short‑form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy – a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

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