Overview
Description Summary: The Territory Sales Manager is responsible for managing and growing sales within a designated geographic region by developing strong relationships with distributors, OEMs, and end users. This role focuses on driving revenue growth through the promotion of Bitzer products and solutions, identifying new business opportunities, and providing technical support. The Territory Sales Manager will be expected to maintain a deep understanding of market trends, customer needs, and competitor activities. Success in this role is measured by achieving sales targets, maintaining high customer satisfaction, and strengthening Bitzer’s market presence. Reports To: Regional Sales Director. Status: Full time, Salary Exempt.
Responsibilities
- Develop and implement strategic sales plans to meet or exceed territory revenue targets.
- Establish and maintain relationships with key distributors, contractors, OEMs, and consulting engineers.
- Provide product training and technical support to customers and sales partners.
- Monitor competitor activities and market conditions to identify trends and opportunities.
- Prepare and deliver presentations, proposals, and quotations to prospective customers.
- Collaborate with internal departments (Engineering, Customer Service, Marketing) to meet customer expectations.
- Attend trade shows, industry events, and customer meetings to promote Bitzer products.
- Utilize CRM tools to manage sales activities, pipeline, and forecasting.
- Conduct regular territory reviews and reporting on sales performance and activity metrics.
Competencies (Knowledge, Skills & Abilities)
- Sales Acumen: Strong knowledge of consultative selling strategies and the ability to close complex deals.
- Technical Aptitude: Ability to understand and explain refrigeration and HVAC systems and components.
- Customer Focus: Demonstrates strong customer relationship-building skills and responsiveness.
- Communication: Excellent verbal and written communication and presentation skills.
- Problem Solving: Proactive in identifying customer issues and proposing effective solutions.
- Organization & Planning: Ability to manage multiple priorities across a broad territory with minimal supervision.
Qualifications
- Bachelor’s degree in business, Engineering, or related field
- Preferred: HVAC/R Certification or equivalent technical training
- Minimum 5 years of sales experience in HVAC/R, manufacturing, or industrial equipment
- Preferred: Experience with compressor technologies or refrigeration systems
- Strong knowledge of CRM tools (e.g., Salesforce), MS Office Suite, and industry-specific applications
Benefits
- Medical Insurance (heavily subsidized by the Company)
- Dental Insurance
- Company paid Vision Insurance, $50,000 life insurance and Short and Long-Term Disability
- PTO
- Education Reimbursement (must be approved by manager)
- 401(k) Plan where it matches dollar-for-dollar up to 4% of compensation; 100% vested immediately.
- Company Long Term Incentive Plan based on the profitability of the Company; 100% vested after 6 years on a graded scale)
About Bitzer Us Inc.
Bitzer Us Inc. is a leading manufacturer of HVAC&R components used in commercial and industrial refrigeration and air conditioning systems. These key components include compressors, pressure vessels such as condensers and evaporators, compressor packages, and condensing units as well as other related products.
EEO Statement: BITZER US is an Equal Opportunity Employer, and as such we recruit, hire, train, and promote persons in all job classifications without regard to race, color, religion, sex, national origin, disability, age, marital status, sexual orientation, gender identity or expression, genetics, status as a protected veteran, or any other characteristics protected by law.
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