Commercial Team at Blue
At Blue, our commercial operations are structured into three core regional teams supported by a National Accounts Department, under the strategic leadership of our Chief Commercial Officer. Our Commercial Directors guide regional operations, closely assisted by Regional Directors who lead teams of Relationship Managers to achieve strategic business commercial objectives.
Overall purpose of the role
The Regional Manager is accountable for acquiring and managing introducers within an assigned region, focusing exclusively on Blue’s defined target market. You will onboard new dealer partners using our compelling dealer package (subject to change), designed to drive value for both Blue and our introducers. In addition to acquisition, you’ll manage introducer performance, focusing on maintaining a sustainable weighted average commission, addressing any clawbacks or other forms of debt promptly whilst delivering consistent volume and quality case flow.
Key Responsibilities And Accountabilities
Introducer Acquisition and Onboarding
- Proactively identify, target, and onboard new introducers aligned with our defined target market strategy.
- Present and explain Blue’s value proposition and dealer package effectively to maximise conversion.
- Ensure a smooth onboarding experience and successful ramp‑up in production.
- Commercial Delivery and Performance Management
- Consistently deliver agreed case volume and lending targets within your region.
- Maintain a strong pipeline of introducer opportunities and submit accurate business forecasts.
- Analyse performance data and take proactive steps to meet and exceed targets.
Relationship Management
- Own and manage relationships with assigned dealers, ensuring engagement, retention, and profitability.
- Act as the key point of contact for introducers, ensuring timely responses and resolution of any issues.
- Support introducers with training, deal structuring, and product education to drive volume and quality.
Commission and Commercial Oversight
- Monitor and manage introducer weighted average commission to align with Blue’s commercial expectations.
- Identify and manage risks associated with over‑commissioning or unprofitable introducer performance.
- Proactively manage any clawbacks or debt recovery issues, escalating where necessary in collaboration with the Regional Director.
Compliance and Regulation
- Develop and maintain a full understanding of the Company’s compliance requirements (including the Financial Conduct Authority’s Conduct Rules) and act in accordance with the standards, instructions in, and the spirit of those requirements.
- Take responsibility for ensuring that personal data within your remit is handled lawfully, fairly, and in line with the company’s data protection policies and procedures. Collaborate with the Data Protection Officer to ensure compliance with data protection standards, guidelines, and principles, acting in a manner that upholds these requirements while supporting the DPO’s overall oversight responsibilities.
- For customer data, ensure it is processed securely and in accordance with data privacy obligations to protect the rights of individuals.
- For employee personal data, handle it with strict confidentiality and in compliance with employment and data protection legislation.
- Act to deliver good outcomes for our customers and understand how this requirement specifically applies to your role at Blue.
Compliance and Market Conduct
- Maintain a working knowledge of FCA conduct rules and ensure introducer behaviours and processes are compliant.
- Handle customer and introducer data lawfully and responsibly, adhering to all data protection and internal governance policies.
- Act always to deliver good outcomes for customers and understand how this requirement specifically applies to your role at Blue.
Reporting and Administration
- Keep accurate, up‑to‑date records of introducer interactions, onboarding progress, performance, and escalations.
- Contribute market feedback and competitor intelligence to your Regional Director to support regional strategy.
- Attend regular 1‑1s and regional commercial business meetings, bringing insight and actions that support the wider team goals.
Person specification
- Demonstrated success in introducer or dealer commercial roles within motor finance or a sector.
- Commercially sharp, with experience managing pricing and commission negotiations.
- Target‑driven, tenacious, and proactive in approach to commercial activity and relationship building.
- Strong interpersonal and communication skills, capable of building trust quickly.
- Resilient and self‑motivated with high personal accountability.
- Familiar with FCA compliance and regulatory standards.
- Full UK Driving Licence and access to a vehicle for regular regional travel.
Additional Requirements
- This is a field‑based role with substantial regional travel.
- Flexibility to work occasional evenings or weekends where business needs demand.
- Willingness to undertake training and continuous professional development as required.
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