Area Sales Manager

Sales Manager / Dealer Manager – North (Telehandler)

£45,000 – £65,000 + 20% Commission + £7,000 Car Allowance

Location: North (Ideally Manchester / Leeds)

NEOS Engineering are currently working with a well-established and rapidly growing manufacturer within the telehandler sector who are looking to appoint a Sales Manager / Dealer Manager to cover the North of England and Scotland.

This is a key strategic role focused on both developing new dealer relationships and maximising performance across an existing network.

The Role

As a Sales Manager, you will be responsible for:

• Managing and developing an existing dealer network (currently 4 key dealers across the North & Scotland)
• Identifying and onboarding new major accounts
• Driving sales performance through dealer partners and ensuring targets are achieved
• Supporting dealers with pipeline development, closing deals, and market strategy
• Building strong, long-term relationships across your region

The Candidate

We are looking for someone with:

• Proven experience within the telehandler or construction equipment sector
• A strong background in dealer management or capital equipment sales
• Experience working with or for recognised brands such as Merlo, Manitou, JLG or similar
• A track record of developing new business while maintaining existing accounts
• The ability to operate autonomously and drive regional growth

The Package

• Basic salary: £45,000 – £65,000 (DOE)
• 20% commission structure (personal & company performance-based)
• £7,000 car allowance
• Excellent opportunity to join a growing business with real progression potential

If you’re a driven sales professional within the plant or telehandler industry looking for a fresh challenge, this is a fantastic opportunity to make a real impact.

Apply now or contact NEOS Engineering for more information.