Senior Marketing Manager (Luxury Interior Design)

About The Role

A highly successful and elevated mid‑sized luxury interior design studio is looking for an experienced and refined Senior Marketing Manager to join them in their beautiful London studio. Our client is internationally renowned for their sophisticated and understated approach to luxury interiors, gaining them a strong following among celebrities and HNWIs.

This exciting and hands‑on role will form part of the senior management team and will work collaboratively with the wider team to drive forward the company’s marketing and brand strategy. You will work closely with the new business department and oversee two direct reports, where you will work together seamlessly to bring forward ideas, strategies and compelling campaigns to further elevate brand awareness and business sales. The ideal candidate will have a highly commercial and strategic mindset, be a confident communicator who possesses emotional intelligence and the gravitas to push the envelope, in addition to being a team player who isn’t afraid to muck in and deliver.

Our client is open to someone from the luxury design, fashion or beauty space or similar; however, you must possess strong e‑commerce, digital and PR experience in addition to demonstrable team management experience. You will have the opportunity to bring fresh ideas and make your mark within the team, further developing your existing skills in a highly respected and desirable design studio.

This is a wonderful opportunity for an experienced and confident marketer to further their career in a noteworthy business with a respected, driven and supportive leader. The company offers an autonomous and forward‑thinking work environment, a friendly studio team, hybrid working options and more.

Key Responsibilities

• Develop and implement full marketing and media strategies that align with brand identity
• Lead across the company’s e‑commerce efforts
• Identify target audiences and foster partner relationships to drive repeat business and encourage customer engagement
• Develop and coordinate both industry and private events
• Oversee website content creation and drive brand awareness
• Work closely with the leadership team to ensure all collateral is consistent with brand identity and message
• Produce reports, analyse sales and identify areas of improvement
• Lead and support directly reporting team members
• Work closely with external PR and media agencies
• Act as a spokesperson and ambassador for the brand
• Track marketing analytics to identify areas for improvement
• Develop and manage the marketing and events budgets

Key Skills / Requirements

• Previous experience within a similar role within the luxury design, fashion or beauty space or similar
• Extensive hands‑on management experience
• Strong e‑commerce and digital experience – someone who is ahead of the curve and understands current trends
• Strategically and commercially astute with a ‘big picture’ mentalityStrong CRM and CMS knowledge
• Must possess gravitas and drive, with a go‑getter attitude
• Creative and proactive, with an ability to develop ideas and bring them to fruition
• A strong interest in the luxury interiors, antiques and art space
• Ability to work autonomously as well as part of a team
• Meticulous verbal and written communication skills

The Crowd is an equal opportunities employer and agency.

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