Your Mission
As Glasgow's City's new Director of Membership, your mission is to drive growth, retention, engagement, and satisfaction across our new Membership product, Meetings & Events (M&E), and co‑working. The role requires strength and skill in community strategy and activation, driving member experience and team leadership. You’ll lead a team dedicated to delivering an exceptional experience that goes beyond the product and services. Your approach is member‑centric and marketing‑savvy, blending strategic insight with creative execution to build a thriving, local community. From high‑impact events to curated member moments, you create opportunities for meaningful connection both inside and outside of the hub. You serve as the key link between the Support Hub and your local hub—translating global strategies into localized experiences that reflect the needs and energy of your community. You’re also the link between the community of Glasgow and your hub, with a strong network in the city. You will report into the General Manager and also be part of the Senior Management of The Social Hub Glasgow.
What You'll Do
- Develop and execute a community strategy that includes curated events and activations to drive growth, foster engagement, and create connection.
- Be the representative of Membership at The Social Hub Glasgow in the local community, engaging with local businesses, potential partners, and other relevant groups.
- Drive high NPS and customer satisfaction scores throughout the member lifecycle: onboarding, engagement, referrals, retention, and off‑boarding.
- Actively engage with members and potential new members, staying close to the pulse of the community inside and outside the hub.
- Design and deliver growth, retention, and engagement strategies for Membership, M&E, and Co‑working.
- Work closely with the support hub team to localise and implement global membership initiatives and frameworks.
- Meet and exceed budgets for Membership, M&E, and workspace products.
- Analyse membership and engagement data to optimise strategies and deliver measurable business improvements.
- Lead, develop, and inspire your teams (Membership, Coworking, and M&E) and manage the teams’ overall performance.
- Work cross‑functionally with F&B, Stay, and Regional Marketing roles to drive Membership ambitions and broader The Social Hub initiatives.
- Ensure smooth daily operations and high‑quality standards across all physical spaces: co‑working, gyms, and communal areas.
Who You Are
- Minimum 6+ years of experience in Membership, Coworking, or a related field in a fast‑paced environment.
- Previous experience in leadership and team management.
- Bachelor’s degree in a relevant field.
- Commercial drive with a demonstrated intuition for commercial opportunities and active use of sales opportunities.
- Ability to build and maintain relationships with contacts while representing the brand of The Social Hub.
- Capacity to deal with stressful situations calmly and bring a “I’ve got this” attitude.
- Strong prioritisation skills and structured, methodical, goal‑oriented approach to tasks.
- Exceptional English communication skills (other languages welcome).
- Legally allowed to work in the UK.
- English proficiency at advanced level.
- Full‑time employment commitment.
What Do Offer
- Opportunity to work at a dynamic, multi‑national company based in one of Europe’s most exciting cities.
- Game‑changing innovation culture that challenges conventions and defines the future.
- Chance to learn and grow in your role with potential for future advancement.
- Awesome discounts on all our properties in Europe for you, your friends and family.
- A wonderful workplace full of events, fun‑loving colleagues, and ample salary and benefit perks.
- Full‑time employment.
Here, everyone belongs, and we welcome people no matter their nationality, gender, age, sexual orientation, religion or culture. Your authenticity keeps our team diverse.
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