- Responsible Products: Cooking Appliances & Dishwashers
- Department: GTM
We are seeking a highly motivated and detail-driven individual with a strong interest in home appliances and consumer needs. In this role, you will sit at the heart of our GTM team, taking ownership of key, fast-growing product categories. This is a hands-on opportunity to shape how our products are positioned, launched and experienced by consumers in the UK market.
Reporting into the Category Manager, you will work closely with cross-functional teams including Product Management, Trade Marketing, Sales, Brand Marketing, Digital, Service, and will also collaborate with retail and trade partners externally. Acting as a central point of contact for your categories, you will play a critical role within a dynamic and fast-paced organisation.
Responsibility
- Lead the Product and Consumer marketing agenda for Cooking and Dishwashers
- Responsible for the creation and execution of all product messaging across Online and Offline channels, aligned to the Brand and Category strategy
- Manage ongoing competitor benchmarking helping to understand features and benefits to maximise Hisense proposition.
- To own product introduction process for retailers, compilation of product set up information and assets.
- Manage and implement creative asset toolkits for the company to ensure consistency across all company & retailer platforms.
- Support, manage, and update the GTM plans for Cooking and Dishwashers. To share with internal UK stakeholders as well as European & HQ teams.
- Customer & Trade presentations supporting Sales teams
- Input into training plan for categories, working with Training function to help create and direct training content and delivery
- Liaise with UK and HQ Product Management team to digest, share and communicate product roadmaps.
- Collation, interpretation and presentation of consumer insights to support category strategy
- Product training for internal and external stakeholders.
- Manage product samples for both expert and consumer reviews, in order to maximise positive product exposure and contribute to strong review achievement.
- Manage and lead category related events, working with cross functional sales and marketing departments to deliver ever evolving and improving product showcases
- Co-ordinating the development of content and assets for online and offline channels
- Collaboration with e-commerce and social teams on the execution of products and messaging across the Hisense UK website and social media accounts
- Attending Brand and Industry focused trade shows and events
- Key contact for PR agency for product opportunities – including the ownership of the review program, including Experts and Consumer across all Hisense Categories
- Build dynamic relationships with award bodies ( Which?, GHK Etc) to foster greater collaboration
Requirements
- 2+ years experience across either a marketing, sales or training background is desirable.
- Strong attention to detail, with an excellent working knowledge across MS Office (Excel & PPT essential)
- Exceptional in coordinating and delivering multiple projects on time and to brief.
- Experience within MDA is preferred, with knowledge of the Cooking category considered a strong advantage
- Commercially astute with a proven record of demonstrating structured analysis, reporting and ROI.
- A strong consumer-first mindset, proactively identifying solutions that improve the consumer experience
- A confident and passionate communicator with excellent presentation skills, you will frequently present to both internal & external stakeholders.
- Access to Leeds Office minimum 3 days per week
About Hisense
Founded in 1969, Hisense is a global leader in technology for your home. We are passionate about making life enhancing technology accessible to the world through our innovations in televisions, laundry, refrigeration and other home appliances.
Hisense UK is part of Hisense Europe, to discover more, watch the Hisense Europe corporate video or visit our company website https://uk.hisense.com/
IMPORTANT NOTICE
- We are an equal opportunity employer committed to creating a diverse and inclusive workplace. We welcome applications from candidates of all backgrounds, and all qualified applicants will be considered without regard to race, color, religion, gender, sexual orientation, national origin, disability, or any other characteristic protected by law.
- As a courtesy, we strive to acknowledge all applications. However, due to the high volume of applications, we regret that we may not be able to respond to every applicant, we can only guarantee that shortlisted candidates will be contacted.
- By submitting your application, you acknowledge that your personal data will be processed for recruitment purposes in accordance with UK data protection legislation. We may retain your details for up to 24 months following the conclusion of the recruitment process in order to consider you for future opportunities, unless a longer retention period is required by law. Your personal data may also be shared with affiliated companies within the Hisense Europe Group where necessary to support the recruitment process. You may withdraw your consent at any time by emailing us at