THIS IS A HYBRID ROLE
ROLE OVERVIEW
The Senior Account Manager is pivotal in the day-to-day management of the client’s business and the implementation of campaigns from brief through to execution, ensuring delivery against strategic objectives while maintaining strong client relationships.
KEY RESPONSIBILITIES
Account Management
- Oversee the day‑to‑day administration of all client projects, ensuring briefs are interpreted, deadlines met and priorities managed.
- Become the knowledge holder for campaigns, ensuring alignment across contributors and clear understanding of subject matter.
- Ensure internal teams and clients are managed effectively to achieve the best outcomes in the most efficient way.
- Keep all paperwork updated, including estimates, briefs, timelines and contact reports.
- Implement best practice through comprehensive briefing documents, timelines and status reports, ensuring approvals at key milestones.
- Identify out‑of‑scope requests and provide recommendations on the appropriate approach.
- Review profitability with the Account Director, identify learnings and implement improvements while maintaining quality.
- Oversee work delivered across agency departments to ensure consistency and quality.
- Deputise for the Account Director internally and with clients when required.
Consultancy
- Work closely with the Account Director and contribute to go‑to‑market planning.
- Maintain in‑depth knowledge of the client’s business and the technology sector.
- Think proactively on behalf of clients, identifying new marketing initiatives, future projects and areas for optimisation.
- Identify new opportunities and maximise existing ones within the client account.
- Help shape and develop client briefs.
- Write strong creative briefs in collaboration with Planning and Creative leadership.
- Stay informed on industry and marketing trends, using insights to guide client strategy and recommendations.
- Present agency recommendations effectively, both verbally and in writing.
- Analyse campaign results and share clear, meaningful insights.
People
- Develop strong relationships with agency teams and collaborate effectively across departments.
- Build and maintain strong client relationships, acting as the first point of contact for day‑to‑day matters.
- Contribute to the personal development of team members where required.
- Manage, inspire and mentor team members to ensure high performance and career progression.
- Know when to bring in senior support or wider team members to maximise client opportunities.
- Ensure clear communication and alignment across internal and external stakeholders.
Financial Management
- Submit accurate weekly forecasts.
- Manage day‑to‑day finances, ensuring efficiency, correct pricing and budget adherence.
- Ensure all financial approvals (including purchase orders) are obtained before spend is committed.
- Ensure prompt and accurate invoicing of all projects.
- Support the Account Director in forecasting and financial accuracy as required.
ESSENTIAL SKILLS AND ATTRIBUTES
- Able to think strategically and weigh long‑term considerations.
- Able to communicate strategic thoughts succinctly.
- Proactive and creative thinker.
- Highly organised with strong multitasking ability.
- Able to pool resources effectively.
- Able to manage budgets.
- Able to work under pressure and meet tight deadlines.
- Capable of managing others and getting the best from them.
- Able to prioritise workloads for self and others.
- Understands how to work with clients and meet their requirements.
- Confident presenter both verbally and in writing.
- Able to build relationships with colleagues and clients.
- Can manage team dynamics effectively.
- Willing to take on tasks beyond existing experience.
- Willing to learn new skills and absorb information.
- Confident, positive attitude.
- Strong negotiator securing best value for clients.
- Reliable and able to work without constant supervision.
- Uses own initiative to ensure smooth workflow.
IDEAL CHARACTERISTICS
- Experience in a fully integrated B2B marketing agency.
- Experienced in presenting ideas verbally and in writing.
- Interest in technology.
Note: This position requires candidates to be eligible to work in the UK without visa sponsorship. Marketbridge is an Equal Opportunity Employer.
The salary range for this role is £42,000‑£50,000.
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