Job Description
Territory Sales Manager (South-East LDN) | Baked-goods/Food-To-Go Company
The Company:
A leading supplier of food‑to‑go and baked goods, providing in‑store fresh products to retail and foodservice customers, has received investment from a global bakery group and are now growing rapidly across the UK. They offer innovative and high‑quality product ranges with tailored equipment solutions to help customers deliver fresh, bakery‑style experiences to their clients.
With a strong focus on partnerships, they support their customers through product expertise, operational guidance, and hands‑on training to maximise sales and return on investment. The business is driven by a passion for food, continuous innovation, and a commitment to delivering excellent service across all touchpoints.
About the Role:
The company are looking for a driven Territory Sales Manager to deliver sales growth across the South‑East of London through field‑based sales management. This role combines account management, new business development, and hands‑on customer support to maximise revenue and return on investment.
Key Responsibilities:
- Manage and grow existing customer accounts to achieve sales and revenue targets
- Prospect, win, and onboard new business within the territory
- Build strong relationships with retail and foodservice customers
- Identify opportunities to expand product ranges, introduce new products, and increase sales
- Analyse account performance and use data to drive actions and improvements
- Deliver regular business reviews and territory plans to management
- Ensure high levels of customer service, responding to enquiries promptly and resolving issues efficiently
- Promote and increase the adoption of online ordering platforms
Operational & In‑Store Support:
- Conduct site audits to ensure compliance with equipment, product range, and brand standards
- Deliver product training, including preparation, presentation, and display best practices
- Support customer sites with product launches and promotional activity
- Identify gaps in product offering and drive additional sales opportunities
- Monitor equipment usage and ensure optimal return on investment
- Maintain standards for cleanliness, product availability, and in‑store execution
What We’re Looking For:
- Experience in field sales, ideally within FMCG, retail, or foodservice
- Strong communication, influencing, and relationship‑building skills
- Commercially driven with a results‑oriented mindset
- Ability to analyse data and translate insights into action
- Confident delivering training and engaging with customers at all levels
- Well‑organised with strong planning skills; taking a ‘roll‑up your sleeves’ & ‘get stuck in approach’
- Passion for food; bakery or product knowledge is advantageous
Offering:
- Up to £35k base DOE + £5k Car Allowance & travel expense coverage + 5% Quarterly Bonus (increasing incrementally yoy) + 28 days Holiday (incl. BH) + Mon‑Fri 8am‑5pm schedule
- Incredibly supportive team with 3 other Territory Managers covering rest of London
- Autonomy to own and build your patch; growing your relationships
- Strong growth and progression opportunities
PLEASE NOTE: Only apply if you have field sales experience, live near South‑East LDN & are a true foodie!
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