A well-established and highly regarded UK hospitality and brewing business, with a long-standing heritage and national presence, is looking to strengthen its footprint across North London. As part of this growth, there is an opportunity for a commercially driven Sales Development Manager to take ownership of a key territory, focused on driving distribution, volume and profitability across the On Trade
This position is ideal for someone who enjoys a blend of new business and account management, thrives on building long-term partnerships, and wants to play a key role in delivering commercial success across a dynamic customer base.
The Role:
- Managing and developing a defined On Trade territory across North London
- Driving new business wins alongside growing existing free trade accounts
- Delivering territory sales strategy, with a focus on distribution and own-brand products
- Building strong joint business partnerships to maximise opportunities with key customers
- Executing promotional activity and marketing campaigns to unlock growth
- Negotiating commercial agreements and creating sustainable profit plans
- Managing financial support for customers where appropriate, balancing risk and reward
- Acting as a trusted partner to customers, strengthening long-term relationships
- Working cross-functionally with internal teams including marketing and operations
- Tracking performance, analysing data and identifying opportunities for growth
About You:
- Proven experience in a sales or account management role, ideally within drinks or FMCG
- Strong commercial acumen with the ability to drive profitability
- Confident negotiator with excellent influencing and relationship-building skills
- Comfortable analysing data and financial performance to inform decisions
- Self-motivated and organised, with the ability to manage a territory independently
- Experience within the On Trade or hospitality sector is advantageous
- A proactive approach to winning new business and developing existing accounts
- Full UK driving licence and willingness to travel across the territory
Benefits:
- Competitive salary plus pension contribution
- Company car
- Strong career development opportunities with access to structured training programmes
- Generous staff discount across food, drink and hospitality venues
- Discounted stays within a portfolio of hotels and accommodation
- Employee assistance programme supporting mental health, wellbeing and financial advice
- Referral bonus scheme
- Flexible access to earned pay
- Access to a wide range of retail and lifestyle discounts
Please get in touch with Evie Coates or click “Apply Now” to be considered for this vacancy.
Call: 07441934127
Email: evie.coates@advocate-group.co.uk
The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors.
We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that The Advocate Group is acting as an employment agency in relation to this vacancy.