Marketing Manager - Multi Award-Winning Brand

Marketing Manager - Multi Award-Winning Brand - Belfast

MCS Group is delighted to be partnering with a leading service based organisation based in Belfast, who are currently seeking to appoint an experienced Marketing Manager on a full-time, permanent basis.

This is an exciting opportunity for a commercially driven marketing professional to join a growing, specialist organisation, where you will play a pivotal role in shaping and delivering the marketing strategy, driving brand growth, and enhancing patient engagement across multiple service lines.

The Role

The successful Marketing Manager will be a hands-on and commercially minded individual, working closely with senior leadership and operational stakeholders to ensure marketing activity is fully aligned with business objectives and service delivery.

Reporting into senior management, you will take ownership of the full marketing function, with responsibilities including:

• Developing and delivering a comprehensive marketing strategy aligned to business growth plans
• Managing and optimising all digital marketing channels, including website, SEO, PPC, paid social, and email campaigns
• Planning and executing integrated marketing campaigns across a range of services
• Producing high-quality, compliant content and patient communications
• Managing marketing budgets, ensuring strong ROI and performance tracking
• Analysing campaign performance and KPIs, including leads, conversions, and cost-per-acquisition
• Collaborating closely with internal teams to ensure alignment between marketing activity and operational capacity
• Managing and briefing external agencies and suppliers
• Acting as a brand guardian, ensuring consistency and compliance within a regulated environment

This role will be instrumental in supporting service launches, patient journey improvements, and ongoing brand development, making a real commercial impact across the organisation.

The Successful Candidate

To be considered for this opportunity, you will have:

• 4+ years' experience in a Marketing Manager or senior marketing role
• Strong experience across digital marketing channels (SEO, PPC, email, social media)
• Proven ability to manage budgets, agencies, and external partners
• A strong commercial mindset, with the ability to align marketing with business operations
• Excellent communication and stakeholder management skills
• A data-driven approach, with experience using insights to inform decisions
• The ability to thrive in a fast-paced, evolving environment

Desirable:

• Experience within a regulated sector
• Knowledge of advertising compliance and regulatory standards
• Experience with CRM systems and customer
• Exposure to service launches or organisational change initiatives

What's on Offer?

• Highly competitive salary + benefits
• Opportunity to join a well-established and growing organisation
• A role with real influence across the business
• Supportive, collaborative working environment
• Excellent opportunity for career progression

To Apply

To speak in absolute confidence about this opportunity please send an up-to-date CV via the link provided or contact Ryan Calvert at MCS Group directly.

If you have a disability which means you require assistance at any stage of the recruitment process, please contact us directly to discuss.

MCS Group is committed to providing equality of opportunity to all and welcomes applications from all sections of the community.

Skills:
Marketing Digital Marketing Subscriptions and Engagement

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