MCS Group are proud to be partnering with a leading, globally recognised visitor attraction and events venue to recruit a Sales & Business Opportunities Manager.
This opportunity is ideally suited to a commercially driven, relationship-focused sales leader with proven experience in tourism, events, or B2B sales environments. The successful candidate will take ownership of a high-performing sales function, driving visitor numbers, revenue growth, and strategic partnerships across domestic and international markets. This is a pivotal role within the organisation, combining leadership, commercial strategy, and hands-on business development in a fast-paced, high-profile setting.
Role & Responsibilities
- Take full responsibility for leading the Business & Leisure Sales team, driving performance against visitor numbers, revenue targets, and KPIs
- Develop and execute robust sales strategies aligned to organisational objectives, adapting plans in line with market trends and seasonal demand
- Build and maintain strong relationships with key stakeholders, including corporate clients, tourism bodies, and industry partners
- Identify and develop new business opportunities across domestic, national, and international markets
- Represent the organisation at trade shows, industry events, and conferences, enhancing brand presence and market positioning
- Collaborate closely with tourism agencies such as Tourism Ireland, Tourism Northern Ireland, and Visit Belfast to leverage market opportunities
- Work cross-functionally with operations and hospitality teams to ensure a seamless end-to-end customer experience
- Define and communicate the organisation's unique selling propositions across business and leisure markets
- Monitor sales performance, analyse trends, and provide detailed reporting and insights to senior leadership
- Lead, coach, and develop a team of sales professionals, including direct line management responsibility for senior managers
Essential Criteria
- Proven track record in proactive B2B sales, with experience achieving revenue targets and KPIs
- Demonstrated experience managing and developing high-performing teams
- Strong commercial acumen with the ability to identify and capitalise on new market opportunities
- Excellent communication, presentation, and stakeholder engagement skills
- Strong influencing and negotiation capability at senior decision-maker level
- Highly organised with strong attention to detail and the ability to manage multiple priorities
- Creative, innovative, and results-driven approach to sales and business development
Desirable Criteria
- Experience within a fast-paced tourism, leisure, events, or agency environment
What's On Offer
- Opportunity to join a market-leading, award-winning organisation with a strong international reputation and consistent year-on-year growth
- Significant exposure to international markets, with opportunities for travel and engagement with global clients and partners
- Clear autonomy to shape sales strategy, implement new initiatives, and make a measurable impact on business performance
- Strong internal support network, working alongside experienced teams across sales, operations, and hospitality
- Competitive benefits package including enhanced annual leave, private healthcare support, employee wellbeing initiatives, and retail discounts
How To Apply
- To speak in absolute confidence about this opportunity please send an up to date CV via the link provided or contact Charlie Plant, Associate Specialist Consultant at MCS Group on .
- Even if this position is not right for you, we may have others that are. Please visit MCS Group to view a wide selection of our current jobs
- MCS Group is committed to Equality, Diversity, and Inclusion for all, being the first recruitment agency in NI to achieve Bronze Diversity Mark accreditation, if you have a disability which means you require a reasonable adjustment to be considered at any stage of the recruitment process, please contact us and we will endeavour to facilitate the request.
- Not all agencies are the sameMCS Group are passionate about providing a first-class service to all our customers and have an independent review rating of 4.9 stars on Google.
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