Head of Marketing

Head of Marketing

Salary: £75,000

Location: Peterborough

Role Type: Office-Based

Joseph Valente Brand & Valente Consulting

We’re hiring a Head of Marketing to build, scale, and monetise one of the most ambitious personal brands in UK business.

This is not a traditional marketing role.

This role is about building a content and revenue engine around a founder-led business — turning attention into demand, and demand into revenue at scale.

You will take full ownership of the Joseph Valente personal brand and the Valente Consulting growth system, working directly with the Founder & CEO.

What you’ll do

You’ll be responsible for positioning Joseph Valente as a top‑tier business voice in the UK, with consistent, high‑impact messaging across Instagram, YouTube, TikTok, and LinkedIn.

You’ll build and run a high‑output content machine, including daily short‑form content, weekly long‑form video, and weekly Unfinished Business episodes. This means creating repeatable formats, hooks, and storytelling frameworks — not random posting.

You’ll turn attention into revenue by building and optimising funnels, email journeys, offers, and pricing. You’ll drive growth into Valente Consulting programmes, events, workshops, and academies, working closely with sales to improve cost per lead, cost per acquisition, and conversion rates.

You’ll also own paid media across Meta, YouTube, and TikTok, managing significant budgets and building scalable campaigns with clear ROI.

On top of this, you’ll lead and grow the marketing team — currently including a Social Media Manager and videographers — and build out the wider marketing function with clear structure, KPIs, and standards.

Everything you build should connect content to leads, leads to sales, and sales to delivery.

This role is judged on commercial impact, not vanity metrics:

• Revenue generated from marketing
• Cost per lead and cost per acquisition
• Lead‑to‑sale conversion rates
• Paid media ROI
• Content output, performance, and audience growth
• Event and workshop attendance

Who this role is for

This role is for someone who has scaled a personal brand or founder‑led business before.

You understand content, paid media, funnels, and direct‑response marketing. You’re commercially focused, operator‑minded, and comfortable building structure in a fast‑moving environment. You care about revenue as much as brand.

The right person will

• Build one of the most dominant personal brands in the UK
• Drive millions in revenue through marketing systems
• Help scale Valente Consulting to £25M+

What you’ll get

• Competitive six‑figure salary with performance‑linked upside
• Private pension available after 3 months of service
• 28 days holiday including bank holidays
• Free on‑site parking
• The opportunity to work directly with Joseph Valente, Apprentice winner and one of the UK’s recognised entrepreneurs
• Front‑row access to high‑profile business events
• A senior leadership role with real influence over brand, revenue, and growth decisions
• The chance to build something meaningful — not just campaigns, but a market‑leading personal brand and commercial engine.

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