Set in the heart of Mayfair and housed within a distinguished Grade II listed building on Piccadilly, The WestDill Mayfair Hotel London brings new life to a historic landmark through a refined, intimate hospitality experience.
Here, classical architecture meets contemporary culture.
Designed for travellers drawn to culinary excellence, visual arts, and genuine social connection, The WestDill offers a discreet retreat moments from London’s most iconic addresses. Returning from the city, guests arrive at an elegant gathering place where heritage, craftsmanship, and conviviality converge—shaped by history and enlivened by conversation.
For the opening of The WestDill Mayfair Hotel London, a member of the Colbert Collection, we are seeking a Marketing & Communications Manager who understands how to position a luxury hospitality brand with clarity, creativity, and commercial intelligence. This role is ideal for a hands‑on marketing and communications professional who enjoys working close to the operation and translating brand values into a distinctive and compelling market presence.
Job Description
The Marketing & Communications Manager is responsible for shaping and delivering the hotel’s marketing and communications strategy across Rooms and Food & Beverage, ensuring a cohesive, elevated expression of the Colbert Collection brand across all guest touchpoints.
Key Duties & Responsibilities
Brand, Marketing & Communications Strategy
- Understand and actively communicate the brand strategy and positioning of the hotel, part of the Colbert Collection brand, across relevant marketing platforms.
- Develop and implement the annual marketing and communications plan for the hotel, aligned with commercial objectives and the Colbert Collection brand strategy.
- Act as the on‑property guardian of brand positioning, tone of voice, and visual identity across all channels and materials.
- Ensure a consistent, refined brand presence across digital channels, media platforms, OTAs, owned communications, and guest‑facing collateral.
Digital, Content & Asset Management
- Manage and coordinate the hotel’s digital marketing presence, including website content, social media platforms, and campaign messaging.
- Oversee content creation, storytelling, and day‑to‑day content planning across digital and social channels, ensuring a cohesive, visually elegant narrative.
- Maintain and continuously enhance the hotel’s marketing asset library, including photography, video, copy, and digital content.
- Ensure imagery and content reflect the hotel’s design‑led, culturally aware positioning and contemporary Mayfair sensibility.
Communications, PR & Partnerships
- Lead and coordinate marketing and communications activity for the hotel opening and post‑launch phase.
- Support PR activities, including liaison with appointed agencies, media relations coordination, press visit logistics, coverage tracking, and internal distribution of results.
- Identify and support strategic brand partnerships aligned with luxury, culture, lifestyle, and the Colbert Collection ethos.
- Maintain a calendar of key awards, listings, and nominations, ensuring timely and high‑quality submissions.
- Support reputational and crisis communications as required, in alignment with Minor Hotels guidelines.
Commercial & Cross‑Functional Collaboration
- Work closely with hotel leadership, Revenue, Sales, Rooms, and Food & Beverage teams to align marketing initiatives with demand cycles and commercial priorities.
- Maintain up‑to‑date knowledge of the competitive landscape, market trends, and industry developments, translating insights into actionable initiatives.
- Track performance, campaign outcomes, digital metrics, and coverage, providing clear reporting and commercial insight.
Qualifications
How You Can Succeed in This Role
- Proven experience in Marketing & Communications or PR within luxury hospitality, lifestyle, or premium consumer sectors, ideally within a hotel environment.
- Strong understanding of brand positioning, storytelling, and guest‑centric marketing in a premium market.
- Hands‑on, structured, and proactive professional with a strong sense of ownership and accountability.
- Excellent communication and collaboration skills, comfortable working cross‑functionally with Operations, Revenue, and Corporate teams.
- Strong organisational skills, attention to detail, and cost awareness.
- Experience in market analysis, content coordination, campaign support, and marketing reporting.
- Comfortable operating in an opening or early‑growth environment and shaping a brand in real time.
Additional Information
What You Can Expect
At Minor Hotels Europe & Americas we are committed to shaping exciting careers worldwide and cross‑cultural experiences. Our journey is fueled by the passion and dedication of our incredible teams, who also enjoy inspiring and exclusive benefits such as:
- Worldwide experience – diversity of 150 different nationalities.
- Career development opportunities full of national and international challenges.
- Wide range of training programmes to enhance your skills.
- Wellbeing initiatives, including flexible working conditions.
- Team member recognition programmes, including Memorable Dates.
- Ability to make a difference through our sustainability programme and volunteering initiatives.
- Team member rates and promotions, offering discounted rates in our hotels around the world and exclusive benefits through our corporate loyalty programme.
Minor Hotels Europe & Americas is dedicated to fostering an inclusive working environment where every individual is valued and equally encouraged. We warmly welcome individuals from all backgrounds and abilities.
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