Retail Area Manager
Reports To: Sales Director / Sales Manager
Location: Central London, UK
Salary: £40,000-£45,000
The Retail Area Manager oversees performance, operations and growth of two premium brands across London’s luxury department stores. The role upholds brand standards, drives sales, and leads teams to deliver an excellent customer experience, while actively selling and supporting the team to achieve sales targets.
Key Responsibilities
- Drive sales, profitability, and KPI achievement
- Analyse trading data and implement strategies to improve performance
- Ensure consistent execution of company policies and procedures
- Maintain high standards in visual merchandising, stock control, and store presentation
- Support wider business initiatives and retail strategy
- Collaborate with cross-functional teams (HR, Sales)
Leadership & People Management
- Recruit, develop, and retain high-performing Sales Associates
- Provide coaching, feedback, and succession planning
- Foster a high-performance, customer-focused culture ensuing teams deliver outstanding service aligned with brand values
Key Skills & Experience
- Experience in luxury fashion retail essential
- Ability to analyse date with a commercial mindset
- Strong commercial judgment with a track record of delivering results
- Excellent leadership and team development skills
- Strong organisational and time management skills